Thursday, May 27, 2010

Ellen DeGeneres starts her own record label

By Michael Rozman, Warner Bros.
Ellen DeGeneres is expanding her empire. The talk show host welcomes back YouTube sensation Greyson Chance on her show today. After a performance of his original song, Broken Hearts, Ellen makes a big announcement:
"Greyson ... inspired me to start a record label called eleveneleven. He is my first artist and we are making a record together."
Ellen says she'll continue to use the show as a platform to find new artists for the label, set up in collaboration with Telepictures Productions. Guy Oseary, Madonna's manager, and Troy Carter, Lady Gaga's manager, have signed on to co-manage Greyson.

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